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Lights, Camera, Action (And Jargon)
The Film and Video industry is like any industry. It’s filled with specialists, workers, creatives of all shapes and sizes. The Film...
Kevin P. Baker
Jul 31, 20242 min read


How to Book a Documentary Shoot in Northern Virginia & Washington DC
Booking a documentary shoot is not about hiring a crew.
It’s about choosing who is going to tell your story.
Charlie Puritano
4 days ago3 min read


The Backlash Against AI Video Is Real. And It's Bringing Cinematic Storytelling Back.
I've been making films and videos for a long time. Long enough to remember when the biggest threat to quality storytelling was the client who wanted to shoot everything on a handicam to save money. Long enough to have seen every trend cycle through — and to know which ones actually matter. What's happening right now matters. Something Feels Off — And Audiences Know It The promise of AI-generated video was compelling. Faster. Cheaper. Scalable. Democratized. And in some narro
Charlie Puritano
Apr 65 min read


4 Things You Need to Know Before Creating Video Content for Your Business or Association
Every great piece of content starts with a clear purpose. Are you launching a paid advertising campaign to attract new customers? Building brand awareness in your local market?
Kevin P. Baker
Apr 23 min read


Top Video Production Companies in Washington DC (Maybe the World)
Who Are the Top Video Production Companies in Washington DC? Washington DC is not supposed to be Hollywood. It is a city built on policy, institutions, and deadlines that do not move. It is not known for glamour. It is known for getting things done. And yet, if you spend any real time inside the production world here, something becomes obvious. The talent is deep.The crews are serious.The work keeps getting better. At some point, the comparison stops sounding ridiculous. Mayb
Charlie Puritano
Mar 225 min read


Choosing the Right Aspect Ratio for Your Corporate Video (and Why It Matters More Than You Think)
You’ve booked your video shoot, got your script ready, and even picked out your best blazer. But here’s a question that could make or...
Charlie Puritano
Sep 2, 20252 min read


What Is Branded Video and Why It Matters for Your Organization
If you’ve ever watched a video that left you feeling inspired, moved, or motivated to take action, chances are it was more than just a...
Charlie Puritano
Aug 5, 20252 min read


5 Things Every Organization Should Ask Before Starting a Video Project
In today’s digital landscape, video isn’t just a nice-to-have — it’s a critical tool for building brand trust, educating your audience,...
Charlie Puritano
Jul 24, 20252 min read


Do You Have a Video Strategy or Just…Videos?
Let’s be honest: posting videos without a clear strategy is like throwing darts in the dark and hoping something sticks. Sure, you might...
Charlie Puritano
Jul 15, 20252 min read


Professional Video: The New Storefront Window
The D.C.–Maryland–Virginia corridor is saturated with savvy consumers and mission-driven organisations. High-calibre video lets a...
Charlie Puritano
Jul 1, 20252 min read
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