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How to Brief a Video Production Team Like a Pro
When it comes to creating a standout video for your brand, the success of your project hinges on one key factor: a clear, strategic...
Charlie Puritano
May 272 min read
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The Power of B2B Brand Films: Why Strategic Storytelling is Driving Growth
In today’s competitive B2B landscape, companies are realizing that how you tell your story is just as important as what you sell. That’s...
Charlie Puritano
May 202 min read
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Beyond the Screen: Embedding Video in Your Sales Process
In today’s saturated digital landscape, the companies winning in sales aren't just sending emails—they’re telling stories. And the most...
Charlie Puritano
May 142 min read
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Social Video: Short Form, Big Impact
If your brand isn’t leveraging short-form video, you’re missing the most powerful driver of visibility and engagement in today’s social...
Charlie Puritano
May 62 min read
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The Anatomy of a High-Converting Video Ad
When done right, video ads are one of the most powerful tools in a brand’s marketing arsenal. But not all videos are created equal. What...
Charlie Puritano
Apr 292 min read
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Why Branded Video Is Your Most Under‑used Marketing Asset
Learn how branded video increases retention, trust, and reach across all digital platforms. 1. Video Stops the Scroll—and Makes Messages...
Charlie Puritano
Apr 222 min read
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Video Marketing Strategies for Modern Trade Associations
Trade associations are at a turning point. In an era where attention is fragmented and trust is earned through authenticity, traditional...
Charlie Puritano
Apr 152 min read
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Innovative Branded Video Campaigns: Trends and Best Practices
Explore the latest trends and best practices in creating innovative branded video campaigns. In today’s fast-paced digital landscape,...
Charlie Puritano
Apr 12 min read
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Enhancing Trade Association Communication with Video Content
In today’s fast-moving digital landscape, trade associations must communicate effectively to remain relevant, influential, and connected...
Charlie Puritano
Mar 252 min read
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Leveraging Video to Amplify Your Non-Profit’s Mission
In today’s digital age, video has become one of the most powerful tools for storytelling, engagement, and advocacy. Non-profits that...
Charlie Puritano
Mar 182 min read
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